The Loyalty Surgery (V2)-back-top
The Loyalty Surgery (V2)-back-top

The Loyalty Surgery 2019 Programme

 Day 1  October 16th – Emotional engagement

08:30 | Registration opens (refreshments available)

09.30 | Welcome address || Annich McIntosh | Editor, Loyalty Magazine

09.45 | Keynote || Setting the agenda for the Loyalty Surgery – Loyalty in Transition || New agendas, new loyalty frontiers, new challenges, new opportunities. Are coalitions the future? What is technology making possible?

Questions

10.30 | Case study || Why Virgin is trying to be more loyal – Michael Buffham-Wade, Director of Experience, Virgin Group

11.00 Refreshment break

11.30 | Is it still about the data? || Pavel Los, head of Loyalty for Shell worldwide

12.30 Lunch

13.30 | Panel || Industry experts discuss the problems they are being asked to fix
 - Listen to 10 minute TED-style talks from experts in Loyalty

14.10 | Round-table workshops || Take part in two workshops – choose from the TED speakers this morning || Reports from the Workship leaders in soundbytes

15.10 | Case study || Vodafone – Michelle Williams Senior Product Owner - Loyalty and Reward (VeryMe Rewards) at Vodafone

15.40 | Reports from the workshop leaders in sound-bytes

16.00 Refreshment break

16.20 | Short-term loyalty – Making the emotional connection

16.10 | Fireside chatDrilling down to the big subjects

16.30 | Direct.com or compare.com – which is winning and why?

16.50 | Close of Day One of the Loyalty Surgery

Join us to unwind with drinks and canapes


The Loyalty Surgery Day 2, October 17th – Using technology to join the dots

08:30 | Registration opens (refreshments available)

09.30 | Welcome address || Annich McIntosh | Editor, Loyalty Magazine

09.45 | Keynote || Using the technology tools that are available to do great things in Loyalty – Artificial Intelligence (AI) Machine Learning (ML) Robotics, Algorithms, Blockchain, Big Data

10.30 | Panel of Industry experts discuss Technology trends, opportunities and sticking points ||  Questions from the Audience and discussion

11.00 Refreshment break

11.30 | Saving the High Street: Does technology provide the answers?

12.10 | Six more fast and effective ‘TED style’ 10 minute presentations || Propositions from six loyalty experts – who are also hosting round-table workshops after lunch

1.10 Lunch

14.10 | Round-table workshops || Take part in two workshops – choose from the TED speakers this morning || Reports from the Workship leaders in soundbytes

15.10 | Panel – Payments & Loyalty – Why has Loyalty moved up the agenda again for Financial Services firms?

15.40 Mobile : Social – How much further to go before we have a seamless interaction with the customer? Mark Palmer, Maverick Planet

16.00 Refreshment break

16.10 Case Study || Rob Chandler, head of Loyalty, Customer Team for Sky –  Why the SKY VIP programme won Best New Loyalty Launch of 2018 and what has happened since

16.40 | Judges Panel – Overview of Winners 2019 & tips for future entrants

17.00 Fraud & Loyalty – How big is the problem?

17.30 Conference summing-up

 

Sponsor The Loyalty Surgery - Get in touch with us

Would you like to speak? Contact Annich McIntosh amcintosh@cm-media.net

Sponsors

"I may not have gone where I intended to go, but I think I've ended up where I needed to be"  – Douglas Adams

steve jobs quote
Concept Of Loyalty

"I may not have gone where I intended to go, but I think I've ended up where I needed to be"  – Douglas Adams

Loyalty In Transition 2019
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